venue management/outsourced event sales

Getting assistance with your social event market will eliminate the time-consuming task that Catering Sales Managers face day-to-day to ensure that their social event clients especially wedding couples have the "perfect" planning experience.

Outsourcing or partnering with a consultant will also allow your Catering Sales team to focus on other market segments, resulting in increased revenue. I

Are you ready to show your wedding couples you are genuinely committed to the success of their wedding day?

lead management

  • Respond to initial inquiries from companies’ lead sources within 24 hours.

  • Schedule & host site tours.

  • Follow up with leads.

  • Monthly lead report.

  • Quarterly email campaigns to unbooked lead to recapture of interest.

site tours

  • Site tours are offered outside regular business hours *based on availability*.

  • Custom client gifts to add the “WOW” factor.

  • Professionally branded proposals are sent within 24 - 48 hours post-tour.

  • Contract negotiations/procurement.

  • Venue comparison spreadsheet.

  • Second site tour /contract signing appointment.

  • Weekly site visit report.

event management

  • Unlimited correspondences via planning portal and email.

  • Onsite client meetings.

  • Liaison between client and venue.

  • Full-wedding day timeline.

  • Event file mantenance.

  • Professional vendor recommendations.

  • Design concept personalized to client’s wedding vision.

  • Host menu tasting & detail meetings.

  • Create/revise Event Orders & group resumes.

  • Attend Event Order meetings the week of the event and other internal meetings that pertain to the event.

  • Wedding day preparation: Send final counts to outside vendors, confirm setup & teardown times, day-of stationery, and personal item drop off.

  • Attend wedding ceremony rehearsal.

  • Wedding day management.

  • Event accounting: Payment tracking & reminders, handling event-related invoices, rebates, and contracted post-event inclusions.

  • Problem-solving, conflict resolution, & risk management.

  • Post-wedding thank you cards & review requests.

  • Wedding package elevation

  • Comp-set/ competitor package review, venue comparison sheet, and shop calls.

  • Negotiate competitive pricing with local vendors.

  • Work with food and beverage departments to elevate package inclusions based on current wedding trends.

  • Analyze the current wedding package to ensure it is profitable and create new up-selling opportunities.

  • Up-grade wedding package design.

room block management

  • VIP reservation management.

  • Work with the front office team to resolve issues with reservations, room assignments, and room assignments.

  • Review group pick-up & rooming list with the client.

  • Create a group resume.

  • Communicate attrition if applicable.

Pricing is determined by the inclusions that are selected. I am well versed in various CRMs & diagram software; if your company's software is not one of the platforms I am versed in, I will go through training at no additional cost to the venue.

My planning process includes three phases: The sales Phase, Event Planning Phase, and Post Event Phase. With the modern planning and sales tools that I utilize, I can send detailed analytics during each planning phase that you wouldn’t be able to gather with standard CRMs.

I will grant one contact from your organization access to my online planning platform during the planning process. This person will be able to view all communications between the client and me and track the planning process. Once the event concludes, important information will be downloaded and forwarded to your organization in online and print forms.